With the introduction of the concept of “new retail”, the market ushered in a cheer. From simple single stores to high-end chain stores, self-service vending machines, electronic menus, electronic water brands, self-service inquiry machines, LCD splicing and other display equipment have a “place to play”, giving the industry new vitality and turning point, and also ushering in a complete change from hardware to one-stop solutions.
However, in the market, the quality of intelligent display terminal products is uneven, and the brands are mixed, how can you choose a suitable and cost-effective product? Yonghe Dawang, the leading Chinese fast food brand, after layers of screening and multi-faceted assessment, they finally selected the “quality display expert” – Goodview digital signage for the company, let’s see how they pick!
1. Brand is key
Yonghe Dawang is a well-known Chinese food fast food brand, over the years, Yonghe Dawang adheres to zero tolerance for food safety, from the source development of products to the operation and maintenance of restaurants, all carry out systematic management, and is committed to becoming the first Chinese food brand in the fast food industry.
Based on the beautiful vision of “strong alliance” between brands, Yonghe Dawang first locked the cooperation intention in Xianshi Electronics. Xianshi is one of the earliest manufacturers in China committed to the R & D and production of commercial display terminal products, deeply cultivating display products for more than 10 years, and has ranked first in national sales in the domestic market of digital signage for ten consecutive years (according to the statistics of Aowei consulting data).
2. Aesthetics is the premise
What is wisdom? For the technology industry, wisdom is the “science of beauty”, and for the digital signage industry, its role is also positioned here. Xianvision’s new generation of M**SAP series cloud digital signage advertising player adopts 450cd/㎡ high brightness original LG commercial screen, which can meet the high degree of restoration of food color in different lighting environments, making consumers look forward to “stomach” and salivate, which can not only enhance the overall image of chain stores, but also greatly enhance the flow of customers in restaurants; The life of M**SAP series is up to 50000,7 hours, and it supports 24x<> hours of continuous work without shutting down, meeting the needs of restaurants for a long time.
3. Functionality is necessary
The perfect combination of function and appearance can make the product truly seamlessly integrated into people’s life experience. Since its development, Yonghe Dawang has more than 15 restaurants in 44 cities in 300 provinces and municipalities directly under the central government. Through the built-in “GTV multimedia information release system” of Goodview cloud digital signage, the Internet uses the advantages of centralized and rapid release and management of all stores, and realizes real-time unified content distribution and control of all stores through a computer at the headquarters, which not only unifies the brand image, improves the update timeliness of content, but also eliminates the cumbersome manual update, reduces labor costs, and opens a new mode of “cloud management” of digital content in stores.
After-sales is a guarantee
What is a powerful manufacturer? Not only provide high-quality products, but also have a professional technical team and perfect after-sales service guarantee team, so that customers can buy with peace of mind and use it with confidence.
Adhering to the business philosophy of “reliable and trustworthy”, Xianshi Electronics has deployed 3000+ after-sales service outlets across the country and provided 7*24-hour after-sales service perfect service system, which can support free door-to-door delivery and training throughout the year (except national statutory holidays), eliminating customers’ worries.
“Since our store has used the digital signage of Xianshi Electronics, the time to change the menu is much faster than before, it used to take at least a week to change the menu, but now the headquarters can push the menu directly through the network, and the store does not need any operation; Secondly, the menu board of the morning, noon and evening shifts is automatically switched, unlike the previous need for employees to manually turn over the light box; Now the screen is much brighter than the previous lightbox, the display is also clear, and customers can see it at a glance.
The replacement of traditional light boxes by electronic menu system is a trend that ensures a high degree of consistency in our market activities, and the unified management and release of menu content eliminates many contact links that may cause the implementation effect to be out of shape, and also greatly improves the store image and brand image. ”
Xu Cui
Manager of Yonghe Dawang Wanli store
Goodview digital signage, are you excited? Heart is not as good as action!
Post time: May-10-2023
